Touchpoint Group empower bank app owners to prioritise and deliver data driven outcomes that improve customer journeys and experiences through customer-driven insights.
A comprehensive service that includes monthly, customer-led, insights and recommendations all backed by advanced AI Natural Language Processing. Get insights based on feedback from app stores and VoC systems and track and benchmark locally and globally across Authentication, UI, Reliability, and Functionality, along with detail on journeys and features so you know where you should focus and what’s required to be the best.
Consolidated, automated, regular, and on-point detailed reporting of customer experience performance that is tailored to empower stakeholders to make evidence-based decisions. Touchpoint covers all aspects of banking app customer experience with deep knowledge of bank app journeys, features and the fundamentals required for peak performance.