MTF Finance succeed with Temenos Journey Manager

Maxamillian Shields from New Zealand non-bank lender MTF Finance talks with Nick Edwards, Deputy MD, APAC about how they have used Temenos Journey Manager to achieve and maintain best in class conversion rates from their digital sales funnel. 

Max explains how their business learned that continual optimisation driven by data from Temenos Journey Analytics proven by A/B tests delivers significant improvements in digital loan application rates, how seemingly insignificant changes in one part of the funnel are magnified downstream, and how MTF Finance has changed their ways of working to embrace digital best practice using Temenos Journey Manager.

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