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Converting Single Transaction Borrowers

Converting Single Transaction Borrowers 
Wednesday, March 25th, 2015  |  2 – 2:45 p.m. EST


Does your financial institution struggle with converting one-time borrowers into multi-product account holders? Is there something that is preventing your organization from moving beyond providing excellent service to an environment that will do so while deepening the account holder relationship and increasing cross-sales? In this webinar, our team of experts, including Larry Edgar-Smith and Abby Progin, have discussed some of the best methods and techniques for expanding relationships and engaging single-transaction account holders.


The team has shared a number of effective avenues for getting new borrowers past the door and into the heart of the financial institution, and discussed seven proven tactics for cultivating those relationships. From contact strategies to social media plans and account holder education, you can expect to leave this webinar with some excellent reference material and new tools that can easily impact the bottom line.

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