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Overcoming the User Experience (UX) challenge

By Dharmesh Mistry 21 Aug 2013

Today’s consumers expect rich, consistent user experiences across all touch-points. The continual emergence of new channels and device types, together with the ability to deliver them is becoming a more complex challenge for financial institutions.

Those banks which offer excellence in user experience are differentiating themselves from the rest of the market.

This paper highlights the key issues that a financial institution should consider when evaluating the options available – a bespoke build, extending a 3rd party framework or adopting a UXP.

It explores the pros and cons of each approach to help financial institutions select the best fit, not only for their current business needs but also to enable new opportunities and requirements to be embraced in the future.

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