Credit unions face a unique set of challenges in a world of ever-changing technology, increasing expectations and fast-paced innovation.
“We live in an instant gratification world. While historically the credit union philosophy has resonated with Generation Y’s philanthropic bent, credit unions need to focus not just on their mission, but also on their delivery. By leveraging technology to deliver on their mission, credit unions can bridge the digital divide and unite members of all generations.”
- Larry Edgar-Smith, Temenos, SVP, Product Evangelism
In this short paper, we consider the future of such organizations and the need to work aggressively to attract and retain younger members if credit unions are to prosper as viable providers of financial services.